Jill Zarin on her Skweez Shapewear Line

 

Take a look at the one behind her, over her right shoulder, (that she later points out is their best seller)... you're supposed to wear that OVER your bra? I thought it was for men, then I wondered if it was just Boobalicious.

She claims the difference between her shape wear and competitors are the colors, price and THE PACKAGING. She speaks quite a bit about the logo on it and the packaging and how much work went into that.

I'm sitting here wondering, am I supposed to wear the packaging as an accessory? That normally goes in the gawbage after you've opened it. Who is going to see the logo? Am I to be forever owned by JZ because her initials would be on my underwear?

Sizing: Tight, Tighter and Tightest. Mighty glad she included everyone in the tortuous underwear line. 

I think the hourglass logo stands for, see how long you can wear this crap I schmoozed you into buying before you're ready to run to your Gastroenterologist.